Who we work with
CPG brands, consumer goods companies, and the supply chain, logistics, and distribution businesses that support them.
How we get paid
We charge for our work and our time. We do not accept commissions or referral fees from any tool or platform.
Where we work
Remote, on read-only data exports from the tools your team already uses. No new platform to install.
What you own
Every report, every root-cause trace, and every checklist we hand over is yours to keep, no retainer required.
Built for Operators at $20–100M Consumer Brands
You make or ship consumer products and sell into Walmart, Target, Kroger, or Amazon 1P. Your ERP is NetSuite or Business Central. Retailer scorecards, EDI, and deduction lines are weekly realities, and the person losing sleep over them is one of these three.
Measured on results, not initiatives.
“I don't need another program to babysit. I need the deduction line to stop growing.”
A two-week scan that ends in a checklist your own team can run. No ongoing engagement. No platform to buy.
See the OTIF Scan →OTIF is low. Nobody can tell you why.
“Every scorecard review ends the same way: ‘carrier issues.’ Nobody has traced a single code to its cause.”
A root-cause trace with evidence: carrier timing, ASN/EDI lag, or planning, timestamps included.
See what's in scope →You book the deductions. Nobody traces them.
“Compliance write-offs became a line item everyone stopped questioning two budgets ago.”
A guarantee in writing, under $25K found, the fee is $0, and a verdict page built to forward.
See the guarantee →Running a 3PL instead? You're not the one buying Facebook ads, but your book of business depends on your CPG and DTC clients staying funded enough to buy them. Recovering their margin is protecting your own account.
The Report You're Actually Buying
Every scan ends in the same document: your exposure, the root cause with evidence timestamps, what to dispute, what to fix, and the checklist to do it. Read the watermarked sample before you spend a dollar.
Read the Full Sample Report →Fixed Scope. Flat Fee. Quoted Before You Sign.
Most engagements run at the listed rate. If the scoping call shows a broader footprint — more retailers, more entities — the flat quote reflects it, in writing, before you sign. It never changes after.
OTIF Deduction Scan
Trace your Walmart, Target, Kroger, or Amazon deductions to actual root cause. Two weeks. If we find less than $25K of annual recoverable margin, it's free.
Data-Bridge Friction Audit
Map every manual re-entry point between your WMS, EDI, and ERP, and what it costs you every week.
AI Forecasting Feasibility Scan
Find out if your data can support a demand-planning platform before you commit six figures to one.
If your problem doesn't map to one of these, that's what a conversation is for.
Call → Scan → Verdict
Scoping Call
Thirty minutes of specific questions: retailers, volumes, systems. The specialists who run the scan size the work from that call, and you get a flat quote in writing within one business day.
The Scan
Two weeks, fully remote, on read-only data exports. We only interrupt your team if it’s worth it.
The Verdict
The report, a live walkthrough, and a recorded video you can forward internally.
80% of AI projects fail because the problem was never defined. Ours start from a deduction line that already exists.
See Your Own Number in Under Two Minutes.
Results on-page. Email only if you want the PDF.
Bhaskar Sarma
I spent years as an independent consultant to eCommerce and DTC CPG companies. In a game as brutal as eCommerce, every dollar recovered from operations is a dollar you can redeploy into acquiring the next customer, that's the truth this practice is built around. I run every client relationship personally; the tracing is done by an operator bench with Fortune 500 experience, brought to bear at a fraction of the scale.
Meet the founder & the bench →Three Things We Won't Do.
No vendor kickbacks, ever. Most consultants earn referral revenue from the tools they recommend. We don't. If the best answer is a free tool or something you already own, we'll say so.
No replacement theatre. No AI fully replaces an experienced person. We take the low-leverage work off your best people's plates. Your team stays; their work improves.
No thirty-account roster. A few clients at a time. You wait for the seat, or you don't take it. When you're in, we're paying full attention to your business.
30-Minute Call. No Sales Deck. No Demo.
Tell us where your team is stuck. We'll give you an honest read, even if the answer is that you don't need us.
You'll hear back the same business day, and it's the founder replying, not an assistant.